EnerQuality is Canada’s #1 authority on energy-efficient housing. With 25+ years of industry leadership, they certify high-performance homes, deliver training to builders, and shape policy through sustainability-driven partnerships.
Their flagship programs — ENERGY STAR® for New Homes, Net Zero, and R-2000 — help builders meet tomorrow’s standards today, while delivering greener, healthier, and more comfortable homes to Canadian families.
Transform their existing website which was static, difficult to update, and not designed to scale — into a modern, flexible, and performance-focused experience.
They had just completed a visual rebrand, with a brand manager onboard and guidelines ready.
We worked closely with EnerQuality’s brand manager to translate their new identity into a high-performance digital system, using HubSpot’s CMS at the core.
We worked closely with EnerQuality’s brand manager to translate their new identity into a high-performance digital system, using HubSpot’s CMS at the core.
Built a full suite of modular content blocks — CTA banners, program highlights, course cards, resource blocks — all editable in HubSpot’s drag-and-drop UI.
Created clear routes for builders, homeowners, and professionals — making it easy for each audience to get what they need.
Designed flexible page templates for Programs, Training (EQ Learning), Events, and News, making new content rollouts painless.
Built a dedicated learning page that showcased upcoming trainings, made it easy to explore course options, and gave the EnerQuality team the tools to update offerings regularly. Over 10,000 professionals have trained with EnerQuality — so this section had to balance credibility with conversion.
Integrated HubSpot Forms + Lists to capture inquiries across programs, courses, and contact touchpoints.
Ensured every module worked responsively, followed accessibility best practices, and performed fast.
We worked closely with EnerQuality’s brand manager to translate their new identity into a high-performance digital system, using HubSpot’s CMS at the core.
This project quickly evolved into a long-term partnership. Following the website rebuild, we went on to co-create:
Each of these will be detailed in future case studies — stay tuned.