---
title: HubSpot | Bridging CRM vs. Content Management System
description: Customer Relationship Management vs. Content Management System - Explore the differences between CRM & CMS & how they work together to support your business goals.
image: https://hermitcrabs.io/hubfs/HubSpotWordpress.png
---
Posted July 02 by Niranjan Reddy
Jul 02 by Niranjan Reddy
# HubSpot Collaborates With WP Engine To Further Integrate The WordPress Plugin
The HubSpot WordPress Plugin was created in 2014 to help businesses built on WordPress to attract, engage and delight their prospects and customers. This partnership will allow WordPress customers to utilize HubSpot's CRM and its free tools without ever having to leave WordPress. With this new development, the HubSpot plugin for WordPress comes with all of WP Engine's StudioPress themes.
The combined usage of these two platforms will bring in more value for users and noteworthy experience for customers to cherish. This is a seamless, centralized destination which allows brands and agencies to easily connect their WP Engine websites to their HubSpot account.
# ***Of All Platforms Why WP Engine?***
WP Engine is a Mogul in SMB WordPress hosting. It has showcased excellent growth consisting of stellar customer service and work culture, which is a clear trait of commitment towards customer-centricity.
The Benefits Of This Powerful Pairing-
- 34% of netizens are WordPress users implying that almost one-third of the internet uses WordPress. According to a survey, the users who use this plugin; activate and retain at a higher rate than the average marketing free signup. This means better retention for your WordPress clients.
- It is a centralized platform that allows you to use HubSpot's CRM and its free tools to grow your business. This gives your clients more flexibility and choice, without jeopardizing a holistic customer experience.
- For customers who use WordPress but still haven't tried HubSpot, this is an opportunity to introduce the power of a central hub to grow and manage their customers.
- For WordPress users this reduces the number of plugins which in return lessens security vulnerabilities and the likelihood of plugins conflicting with each other.
This partnership is another example of how HubSpot gives their shared customers choice and flexibility while still using the HubSpot Platform to manage the entire customer experience.
Niranjan Reddy leads Hermitcrabs, Inc, an B2B Tech Inbound Marketing agency and eCommerce Agency, Google Certified & HubSpot partner. Who specialize in helping some of the world's largest B2B enterprise tech, tech Start-ups, professional service, and pharmaceutical companies increase and nurture their sales and marketing pipelines. Hermitcrabs, core services include inbound marketing, sales enablement, account-based marketing, modern lead generation digital strategies and web development in HubSpot COS, Wordpress, Magento, and Shopify.
## Related Content
[HubSpot Mailchimp Integrations Services](https://hermitcrabs.io/mailchimp-integration) [HubSpot Account Based Marketing Automation](https://hermitcrabs.io/blog/hubspot-account-based-marketing-automation) [Essential Tips To Improve Your Website Design](https://hermitcrabs.io/blog/essential-tips-to-improve-your-website-design) [Why Consider HubSpot As A Content Marketing Platform?](https://hermitcrabs.io/blog/why-consider-hubspot-as-a-content-marketing-platform) [Eight Core Elements Of Robust CRM System](https://hermitcrabs.io/blog/eight-core-elements-of-robust-crm-system) [15 Common Webpage Design Mistakes To Avoid](https://hermitcrabs.io/blog/15-common-webpage-design-mistakes-to-avoid-in-2019) [Automated Schema Development And Deployment Using The CMS API](https://hermitcrabs.io/blog/automated-schema-development-and-deployment-using-the-cms-api) [Automated Schema Development And Deployment Using The CMS API](https://hermitcrabs.io/blog/automated-schema-development-and-deployment-using-the-cms-api) [Webflow Vs HubSpot](https://hermitcrabs.io/blog/webflow-vs-hubspot)
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](https://hermitcrabs.io/blog/best-crm-software)
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"name" : "I want to use my site migration onto HubSpot as an opportunity to redesign my site; will HubSpot do this for me?"
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"text" : "Template setup, blog migration, and website migrations are available for CMS Hub Professional and CMS Hub Enterprise customers. CMS Hub Starter customers can leverage HubSpot’s tools to import their blog content or website structure into HubSpot. Learn more here.
"
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